The best alternative to Wix to create your website without coding

Published on April 12, 2023


  1. Introducing Wix, the 200-million-user website builder
  2. Wix App Market, an app store for adding functionality to your website
  3. The Wix business model
  4. Wix vs, the comparison chart
  5., a free, ad-free alternative to Wix for creating showcase sites

In the face of Wordpress , widely used by developers, graphic designers and the majority of digital professionals, Wix is making a name for itself among small businesses, associations and private individuals for the creation of showcase sites. It's a nocode tool, which means it lets you create a website without programming, without even having to write a single line of code. Despite its advantages, is Wix really the best consumer service for creating your website?

Introducing Wix, the 200-million-user website builder

Wix is a Web development platform that focuses on maximum creative simplicity. Its interface allows you to compose pages using the drag-and-drop principle: you choose a module (paragraph, image slideshow, input zone...), then simply place it where you want it on the page you're developing. Each module can be configured or resized at will.

Wix offers a wide choice of templates to customize the look and feel of your site according to your activity: craftsman, influencer, photographer, restaurateur, self-employed, artist... Despite the large number of themes available, some models are sorely lacking in finishing touches and can make your project look amateurish. It's also important to bear in mind that the choice of template is definitive, since it's impossible to change it without losing some of the content.

Wix App Market, an app store for adding functionality to your website

Wix offers an impressive collection of plugins and applications. You can upgrade your site and install new functions to suit your needs: contact forms, blogging tools, photo galleries, video players, banners (or pop-up windows), social networking buttons, maps (Google Maps), online sales system... Some applications are free, others have to be paid for (by subscription or direct purchase).

The Wix business model

Wix can be used for free! It's perfectly possible to create a website with Wix, without having to pull out your credit card. While the free offer gives you access to many features, you need to take into account the display of unwanted advertising banners in the header of your articles and in the footers, a real constraint that can damage the credibility of your site.

To get rid of ads on Wix, you need to upgrade to a Premium package. In fact, this is the business model of Wix, which operates on a free offer with paying options (based on the Fermium principle). Over the course of a year, expenses can easily exceed €150 with basic packages ranging from €12 to €52 per month depending on the options. To this must be added the price of any theme and plugins installed. A company will have no problem disbursing this sum, which remains much more affordable than going through a communications agency. For an individual, an association or a small business, it's a factor that can be quite significant., the website creation platform

Wix vs, the comparison chart

Services WIX
Advertising Yes (free version) No (free version)
Pricing From €12 per month Free
Rendering quality According to Template Impeccable
Server installation No Possible
Ease of use ★★★★☆ (4/5) ★★★★★ (5/5)
Boutique creation ★★★★☆ (4/5) ★☆☆☆☆ (1/5)
Creating a showcase site ★★★★★ (5/5) ★★★★★ (5/5)
Creating a Blog ★★★★★ (4/5) ★★★★★ (5/5)
Referencing ★★★☆☆ (3/5) ★★★★☆ (4/5), a free, ad-free alternative to Wix for creating showcase sites

Alongside Wix, is a truly free solution for creating elegant, ad-free websites. is particularly suited to the creation of blogs and showcase sites. Unlike Wix, on which every new function must be installed, this CMS integrates numerous resources by default to create contact forms, integrate geographical maps (OpenStreetMap), videos (YouTube or MP4), images (.webp, .png, .gif .svg, .webp), business cards, tables, pop-up banners or document downloads (.pdf, .zip), with no additional installation, no payment and always impeccable layout. Each module offers options for customizing its appearance.

Another special feature is that offers no templates! It is of course possible to modify colors and choose fonts, but the personalization of your site will be defined according to your layout and the choice of your illustrations: logo, photos, videos... will automatically adjust the size of your content and define its placement to guarantee the best possible rendering, without false note and on all browsers (Google Chrome, Microsoft Edge, Safari, Mozilla Firefox, Brave...). also stands out for its light and structured code, optimized for SEO(Search Engine Optimization). It integrates META, the Facebook Open Graph protocol and all the Google Knowledge Graph tags required for good SEO. A LINK=>images and external resources (JS/CSS...) are compressed; everything is done to accelerate page load times and optimize natural referencing.

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